COVID-19 and Your Listings: Refreshing Tips

As you consider creative ways to continue marketing your active listings, here are some tips and suggestions that may help give your listings a small ‘refresh’.

• Photos: The listing details and photos may make an even bigger difference now that showings are difficult at best. Consider adding new photos, adding very descriptive captions, and arranging the photos in their “wow” positions. Watch the Covid 19 and Your Listings Video for more instructions on how to do this.

 

• Virtual Tours: An excellent alternative for in-person showings and open houses are by using Virtual Tours. Showing Time has posted several excellent videos that can give you tips on what can be done using VT.

 

• Public Remarks: The Public Remarks field is an excellent way to paint a very vivid picture for interested buyers.

 

• Listing Status: Does your seller desire for their property to remain Active during this time, or are they discussing the possibility of placing a pause on the marketing and showing? Watch the Covid 19 and Your Listings video for options you have in Triad MLS.

 

• Price: Both you and your client may decide a price adjustment may be in order due to the current market conditions. Once the price adjustment has been confirmed in writing, make sure the new price is entered for the listing in Triad MLS.

 

• Expiration Date: You have 30-days to edit a listing that has expired with a written extension. Keep a close check on your listings that will expire within 14-days using the My Listings Widget on the Matrix home page.

Not sure how to Add Listings or Edit Listings??  Watch the Add/Edit video and use the written instructions found in Matrix under the Help tab.